A commercial for Razer's PlayStation 4 controller centered on four friends passing it around the house, each pulling themselves away from whatever they were doing to get their turn.
Rehearsal, choreography, and more dropped controllers than we could keep count of. The crew spent most of the day on their toes making sure the product survived the shoot.
Client: Razer
Production Company: Starburst
Producer: Ronald Yeo
Director: Philip Giancola